SECTION B-LOGISTICS

 SECTION B-LOGISTICS 

Project management tools:

-timescales 

-milestones 

-Gantt chart 

-review and feedback 

-data analysis 

The social media sales funnel:

-helps you understand all of the stages that social media campaign will go through in order to be successful

Generating ideas:

Building credibility:

Stay top of mind:

Drive to sweet spot:

Strength relationship:

Earn referrals:

Staff and personnel examples:

-director 

-manager 

-editor 

-social media manager 

-project manager 

-data analysis 

-media market researcher 

Black box:

Actors-  Tosin Morohunfola, (relates to the audience-by saying he doesn't like horror movies) and says how this movie is different, why he loves the film 

Movie facebook- formal, only mentions the storyline and mentions the directors 

When evaluating a campaign mention 

-has the campaign met the original goals?

-analytic tools can be used to ascertain this?

-these can be measured throughout the social media funnel.

-can be used to ascertain how awareness has been created?